Section
§ 02 · Interactive
Scope
Selective · brand & IP-led
Core business
See Distribution

Interactive, when the case lines up.

Not an agency. A small number of commissioned interactive projects per year, only when the IP, the channel and the commercial model all line up. Interactive work is a selective extension of our distribution expertise, not its centre.

Type 01 / 04

Playable ad campaigns

Short-form interactive spots designed to click through to full experiences, distributed across web and in-app surfaces.

Type 02 / 04

Branded mini-games

Purpose-built micro-experiences tied to an IP or a brand moment, lightweight, shareable, built to be tracked.

Type 03 / 04

Licensing integrations

Hooking existing IPs into existing game frameworks when the commercial and creative fit genuinely aligns.

Type 04 / 04

Web campaign ecosystems

Event-tied microsites with playable content at their centre, not a marketing afterthought bolted on at the end.

Working principle

We say no more often than yes, and that's the whole point.

We take on interactive projects only when the IP, the channel and the commercial model line up. If any of the three is weak, we pass, and usually suggest a better partner for it.

Let's talk
distribution.

Whether you're looking to expand into alternative distribution channels or explore a strategically sound interactive project, we'd be glad to speak.

Contact us →