June 5, 2026
Instant games on Telegram, TikTok and Messenger
Instant HTML5 games launch in one tap inside Telegram, TikTok and Messenger — no store, no download. The channel playbook for publishers, and which titles win there.
Field notes.
Notes from the field on alternative app stores, OEM channels, telecom distribution, web-native formats and everything else that sits outside the standard route to market for mobile games.
June 5, 2026
Galaxy Store vs Xiaomi GetApps vs Huawei AppGallery: a comparison
A publisher's decision guide to the three big OEM app stores: revenue share, regional reach, onboarding friction, and placement types compared side by side.
May 11, 2026
Web-Native Game Distribution in 2026: Portals, Revenue & Playbook
Poki, CrazyGames, WebGPU, PWA — the complete guide to web-native game distribution in 2026: leading portals, published terms, and a 12-week launch playbook.
May 4, 2026
OEM partnerships are a quietly great channel for indies
Most indies write off OEM deals as enterprise-only. They're missing a channel that often outperforms the dominant storefronts on revenue share, exposure and audience fit.
April 22, 2026
The state of alternative app stores in 2026
Google Play now takes 10% under $1M, so alt stores are no longer a commission play. They're a reach play: devices, featuring and payment rails Play doesn't give you.